Answer engine optimization
Becoming the source ChatGPT, Perplexity, Gemini and AI Overviews cite when your buyers ask.
best aeo consultant for a B2B SaaS
Buyers ask AI before they open a results page. I make sure your name is in the answer.
A growing share of research now finishes inside an AI answer. No click, no session, no line in your analytics, but the buying decision already happened.
If a model does not have a clear, well sourced picture of what you do and who you are for, it recommends whoever it does understand. Usually that is the competitor who published the comparison page you never wrote.
Classic search still decides what gets crawled and trusted. AI search decides what gets repeated. They run on the same foundations, so they need one strategy and one budget.
Figures from a single B2B fintech engagement, measured in Search Console, SE Ranking and a tracked prompt set. AI citations went from a zero baseline past 62,000 while organic keywords and referring domains compounded alongside.
The two are connected. Engines mostly cite what classic search already trusts, which is why I never run them as separate budgets.
Most engagements combine all three. Where we start depends on what the baseline finds.
Becoming the source ChatGPT, Perplexity, Gemini and AI Overviews cite when your buyers ask.
A site that crawls cleanly, targets terms buyers convert on, and turns reading into signups.
Turning sessions you already pay for into signups, tested rather than guessed.
Topical clusters and briefs that earn authority, not a content calendar nobody reads.
Technical SEO, schema, integrations and front-end changes, shipped without a dev queue.
Agents wired to live search data, so monitoring runs continuously instead of quarterly.
The only question is whose name comes back. Thirty minutes, no pitch deck. You leave with three things worth fixing whether we work together or not.